Stay In-Front of Your Customers with Newsletters

How do you inspire customer loyalty? One way is to let them know that you are thinking about them all the time. When you have new things to share, be sure that your customers are the first to know. Just about everybody has received a newsletter at one time or another. It can be one [...]

Hiring a Copywriter Can Save You Time

As a business owner, you are stretched in various directions every day, and sometimes there doesn’t seem to be enough hours to get it all done. That is why having a copywriter in your corner can make a big difference to your schedule and your business growth, too. What is a copywriter? A copywriter is [...]

Advantages of Starting a Business Blog

Are you blogging these days? Just about everyone is doing it from housewives to teenagers. As a business owner, you would benefit from a blog as well. Blogs started off as simply online journals to express thoughts to friends and family, but they have evolved into so much more. Blogs are everywhere, and businesses are [...]

Creating Expert Status By Writing Articles

What’s the first thing you notice when you click on a website? There are words everywhere! No matter what other media marketing tools you use on your site, the ones that people still gravitate towards include words. Use article marketing to help you gain expert status. Why Articles? You might be wondering about articles. Perhaps [...]

What is Expert Status and Why Should You Care?

Do you have a business? If you do, the second question is how is it doing? The bottom line is always the primary concern in your mind. To that end, creating expert status may be just the ticket in catapulting your business to the next level. What is Expert Status? Well, it is comprised of [...]

Finding Time to Write Your Newsletter Articles

Time  – our most precious resource these days, right? So when you decide to start your newsletter (either print or email), time also becomes one of the biggest challenges to overcome in ensuring that you produce each issue on a frequent and consistent basis. Believe me, finding time to write your own newsletter isn’t easy. [...]

Two Powerful Words

If I had to name two words that I thought were two of the most powerful words in the business today, what would they be? They wouldn’t be marketing and communications, nor would they be social media. Instead, they would be two words that I learned at a young age: Thank You. Think about it. [...]

Grab Your Attention?

Just a few of the billboards that got my attention. If you’d like to view them all, visit this post. Enjoy!

I Didn’t Know You Did That!

Over the last few months, I’ve had a couple of clients tell me that they’ve been hearing this phrase from their customers: “I didn’t know you did that!” Let me just say that if you are in business and you hear that phrase, it probably isn’t a good sign. Chances are pretty good that you [...]

Connecting with Personal Notes

In today’s business world, we are focused on maximizing efficiency and automating our systems. We only have so much time in the day to accomplish our every growing to-do list, right? So to take full advantage of our time spent communicating we’ve set up our email newsletters to launch on a specified date, and when [...]

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