If you are like me, you spend much of your “down-time” reading. I found a few great blog posts over the weekend on the topic of social media that I thought I’d share with you today.
How Much More Will You Sell in 2012 with Social Media? Unless you are living with your head in the sand (or in our industry, insulation), you realize the important role social media will continue to play in your business. This blog post includes:
- 5 key trends of a rapidly changing marketplace
- 4 principles for sales success with social media
- 3 steps to sales transformation
10 Common Business Blogging Saboteurs … And How To Overcome Them. Business blogs are a critical component of your online marketing strategy, but are you sabotaging your efforts?
The Most Common Business Blogging and SEO Mistake in the World. I have to admit, we are all guilty of this (in one degree or another), and I know this is something I work to try to improve every day.
Answers to 31 Social Media Questions Your Too Shy to Ask. This blog post offers some great tips on Google+ which for many of us, we are trying to grasp. You’ll also find good insight into Twitter, Facebook and LinkedIn.
8 Small Business Social Media Tips From the Pros. These tips are incredible … and they work! How many are you incorporating today, and how many do you plan to include in 2012?
(I particularly like #8 because many contractors believe that if they give away methods with “How To” articles and videos that they’ll turn homeowner into DIY-ers. I don’t think so … but what do you think? Do How-To articles turn business away – or create your expert status?)


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