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2018 & Getting Real for a Minute

planning-perspective

With the turn of the calendar, many of us get a renewed spirit. We feel hopeful, energized and have a deep desire to make this year the best year yet!

I definitely feel that way.

I want to get real with you for a minute and tell you why. 

This may make you a bit uncomfortable because what I am about to share with you is quite personal.

2017 was a year of great emotion for me.

There were a few highs and incredibly deep lows. First, the sadness …

It actually started the morning of December 8, 2016 when our beloved black lab, Aura, strolled out from our bedroom and had a stroke. She passed later that day at the age of 15.

January 3, 2017, our other Labrador, Elle, underwent surgery to have a small tumor removed from her toe. The surgery was not successful because two-months later, the tumor was back and more aggressive than before. We tried a number of options – none of which worked – and she passed from complications associated with “tumor toe” November 20 - just a few months shy of her 14th birthday.

And then my heartbreak got much worse.

After spending the first holiday in over three years together as a family, my dad fell the Saturday night after Thanksgiving and hit his head. He suffered a traumatic brain injury that resulted in his death December 3.

It’s been a rough year.

But it was also an amazing year of achievement.

My husband graduated from the University of Arizona in May – in only three years (not the four we’d anticipated) – and more importantly, he achieved a life-long goal of earning his degree. He was offered an exciting job opportunity with the Virginia Equine Alliance, and this took us back across the country to Richmond, Va. We became East Coasters again in mid-July.

Through the move and the other big life changes, my business kept going, and I had my second-best year ever!

As uncomfortable as it is for me to share this with you, I do so because all of this affected my business (naturally, right?). 2017 was a reactionary year. All of my plans and good intentions went out the window as life got complex.

But it’s also taught me a lot, and that’s the big take-away!

What 2017 taught me:

  • I was so focused on writing content for my clients that I realized how much I missed writing my own stuff.
  • I also missed sharing my knowledge with others.
  • I missed connecting with you – whether it is by email, on social media, over the phone or in person.
  • I missed hearing about your business successes and the projects you are building for your customers.

What does this mean for 2018?

More connecting with you. More creating and sharing resources (whether that’s blog articles, descriptive videos, checklists or guides), and hopefully more hearing about your business challenges, successes and projects! And most importantly, being more creative and having more fun!

I told you I’d only take a minute, and I am sure it is up … but I hope you’ll be open and willing to share more with me in 2018, too.

Pictures clock-wise from top: A 2,226 mile move across the country; our last family selfie in Tucson; Jason graduating from UofA; me with Dad and Bro; Elle at a rest-stop in Virginia; Aura in Tucson.

what-2017-taught-me
Tess Wittler
 

Tess is a content marketing specialist for the construction Industry. She works with contractors, architects, engineers and others in the industry who want to increase business by implementing proven content marketing strategies.

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