The Built Write Blog

“If you build a great experience, customers tell each other about that. Word of mouth is very powerful.” -Jeff Bezos, founder, president, CEO and Chairman of the board, Amazon.com   This past weekend, Jason and I experienced an opportunity of a lifetime by attending an event we’d been waiting on for close to 20 years. [...]

by Tess Wittler You may have a strong business idea and a great product, but are you doing everything you can to be seen by the right people? Increasing your visibility can change the way that potential customers see your business. Visibility is the glue that holds all other strategies together when it comes to [...]

As a business owner, you are stretched in various directions every day, and sometimes there doesn’t seem to be enough hours to get it all done. That is why having a copywriter in your corner can make a big difference to your schedule and your business growth, too. What is a copywriter? A copywriter is [...]

If I had to name two words that I thought were two of the most powerful words in the business today, what would they be? They wouldn’t be marketing and communications, nor would they be social media. Instead, they would be two words that I learned at a young age: Thank You. Think about it. [...]

Over the last few months, I’ve had a couple of clients tell me that they’ve been hearing this phrase from their customers: “I didn’t know you did that!” Let me just say that if you are in business and you hear that phrase, it probably isn’t a good sign. Chances are pretty good that you [...]