The Built Write Blog

By Tess Wittler “Keep your home page language simple,” advises master web copywriter Nick Usborne. When visitors arrive at your site, they are in a hurry to find out if you have what they want. Your copy needs to communicate a great deal, quickly, and demand very little. In other words, don’t make your visitors [...]

I received this email last week from Marcia Hoeck and without a doubt, it caught my attention. The subject line read: Entrepreneurs and ADHD. Here’s how first few sentences went: Do you ever feel like you have ADHD? A lot of entrepreneurs feel that way. And there are a lot of surprising similarities between the [...]