Copywriter for Contractors & Building Professionals
By Tess Wittler Now that you have your before, during and after photos from your kitchen remodel (see last blog post), it’s time to start thinking about how you are going to use them. Dan DeVol, DeVol Custom Builders, Inc. in Dayton, OH, offered this tip for how he uses his during-project photos: “I agree [...]
Photos paint the story of a journey. How many of you have been excited to see one of your friends post photos on their Facebook page only to be completely disappointed because although the photos are beautiful, they don’t TELL you what you are looking at? The friend didn’t bother to put captions to the [...]
In this fast-paced information-flowing world, you have just a smidgen of time to reign in a person’s attention, and then just a few seconds, at best, to hold it. No matter what the medium – television, radio, Internet – you need to be quick in convincing people that you are worth their time. This is [...]
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