First Step to Any Social Media Plan

social-media-plan-maze

I was talking to a contractor a few weeks ago and said to me … “Tess, I am not sure where to start. I know I should be on Facebook, but where else? Should I be looking at Pinterest and Houzz? I know those are sites my wife and sisters spend a lot of time [...]

Build an Online Marketing Strategy that Works

The primary concept is that online marketing works best when you email people who already know you. Therefore, successful online marketers build their "house file" or "e-list" (lists of prospects and their email addresses) using the process outlined below, and then sell to those people via email marketing. Here’s how it works. 1. Build a [...]